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Chris Potoski (American Entrepreneur)
Chris Potoski is an American entrepreneur, business executive, and investor whose professional career encompasses roles in healthcare management, digital media, and real estate development. Born in 1972 in Raleigh, North Carolina, Potoski holds dual Bachelor of Science degrees in Psychology and Kinesiology, earned at Central Michigan University in Mount Pleasant, Michigan. He married Tracey Lynn Livermore, known professionally as Brandi Love, on February 10, 1994, after the two met during their shared years at Central Michigan University. The couple has one daughter, born in 2000.
Chris Potoski began his professional career in 1995 at Curative Health Services in East Setauket, New York, where he held the position of Director of Business Development for approximately four years. In January 2000, he joined National Healing Corporation, based in Boca Raton, Florida, and advanced to the role of Vice President of Business Development. During that period, his travel schedule reached an average of 240 flights per year, with his time at home reduced to approximately nine days per month. A heart attack, attributed by his physician to occupational stress and physical exhaustion, led to his departure from that corporate role in 2003.
In June 2004, Potoski founded TJC Asset Management, a company whose operations encompass domain management, content management, social media management, and software licensing services for corporate and consumer clients. That same year, he also established No Rivals Media, a digital branding company he operated through 2008. Between 2009 and 2014, Potoski founded and led InVixis, an internet solutions company later acquired in 2014. From 2011 to 2013, he held the position of Vice President at Regent Medical Solutions, running that role in parallel with his entrepreneurial ventures.
In July 2014, Potoski founded Tracey Jordan Properties, a luxury boutique vacation rental and property development company focused on Michigan’s Inland Waterway in the state’s Northwest corridor. He has held the role of Founder and Chief Operating Officer at both TJC Asset Management and Tracey Jordan Properties since their respective founding dates.
In 2008, Chris Potoski appeared as himself in the television documentary series Penn & Teller: Bullshit!, in an episode titled “War on Porn.” Following a custody challenge initiated by members of his wife’s family, Potoski and Livermore co-founded an advocacy organization called Parents in Adult, established to support the parental rights of professionals in the adult entertainment industry. The organization has since been discontinued.
Chris Potoski estimated net worth ranged between $8 million and $10 million, derived from real estate rental income, asset management fees, and business consulting revenue.
| Full Name | Chris Potoski |
| Birth Year | 1972 (exact date not publicly confirmed) |
| Place of Birth | Raleigh, North Carolina, United States |
| Nationality | American |
| Ethnicity | White / Caucasian |
| Religion | Christianity |
| Height | 5 feet 9 inches (175 cm) — estimated |
| Weight | 165 pounds (75 kg) — estimated |
| Hair Color | Dark brown |
| Eye Color | Reported green (some sources note brown — unconfirmed) |
| Profession | Entrepreneur, Business Executive, Investor |
| Education | B.S. Psychology & B.S. Kinesiology — Central Michigan University, Mount Pleasant, Michigan |
| Career Start | Director of Business Development, Curative Health Services, East Setauket, New York (1995) |
| Companies Founded | TJC Asset Management (June 2004); No Rivals Media (2004–2008); Tracey Jordan Properties (July 2014) |
| Executive Roles Held | Founder & COO — TJC Asset Management; Founder & COO — Tracey Jordan Properties |
| Spouse | Tracey Lynn Livermore (professionally known as Brandi Love) |
| Marriage Date | February 10, 1994 |
| Children | One daughter (born approximately 2000; name not publicly disclosed) |
| Awards | Presidents Club — Curative Health Services; Presidents Club — National Healing Corporation |
| Estimated Net Worth | $8 million – $10 million (estimated; not officially confirmed) |
| Known For | Founder of TJC Asset Management and Tracey Jordan Properties; husband of Brandi Love |
Who is Chris Potoski ?
Chris Potoski is an American entrepreneur born in 1972 in Raleigh, North Carolina. He founded TJC Asset Management in 2004 and Tracey Jordan Properties in 2014, with a net worth estimated between $8 million and $10 million. He married Tracey Lynn Livermore, known as Brandi Love, in 1994.
Early Life and Background
Chris Potoski was born in 1972 in Raleigh, North Carolina, United States. He holds American nationality and is of White, Caucasian descent. No verified public record identifies his parents or siblings by name. Details relating to his extended family background have not been disclosed through any confirmed interview or documented source.
Childhood Under State Care
Chris Potoski spent the majority of his junior high and high school years under the formal care of the State of Michigan, residing at Eagle Village — a residential facility for young people located in Michigan. In documented interview statements, Potoski described his time at Eagle Village with positive recollection, specifically referencing the Emig family and Reed City High School as sources of favorable memories from that period.
Upon departure from Eagle Village, Chris Potoski entered a state-administered program designated as Independent Living. Through that program, he received a modest financial allowance along with guidance from a social worker named Bob Kozlowski. During those years, Potoski supplemented his state-provided allowance by financing portions of his high school education through personal earnings.
Path Toward Higher Education
After completing high school at Reed City High School in Reed City, Michigan, Potoski applied to Ferris State University in Big Rapids, Michigan, and encountered repeated rejections. He relocated to Big Rapids, secured a rented room, and presented himself at the university’s admissions office on consecutive days until the institution granted him conditional acceptance on a probationary term for a summer semester.
Chris Potoski enrolled at Ferris State University under that probationary admission, supported at the time by the state-administered Independent Living program and the continued involvement of social worker Bob Kozlowski. He subsequently transferred to Central Michigan University in Mount Pleasant, Michigan, where his academic coursework culminated in dual Bachelor of Science degrees — one in Psychology and one in Kinesiology — with a recorded grade point average of 3.8.
Education
Chris Potoski completed his secondary education at Reed City High School, located in Reed City, Michigan. His enrollment at Reed City High School coincided with his participation in the state-administered Independent Living program, through which he received a financial allowance and case support while managing his own living expenses.
He graduated from Reed City High School under those conditions, financing a portion of his personal costs through independent earnings during that period.
Persistence to Enter University — Ferris State University
Following his graduation from Reed City High School, Potoski directed his academic goals toward Ferris State University in Big Rapids, Michigan. His initial applications to the institution met with repeated denials, attributed to the strength of his academic record at the time of application. Rather than withdrawing his pursuit, Chris Potoski relocated to Big Rapids, Michigan, took up residence in a rented room, and presented himself at the Ferris State University admissions office each day until the institution extended a conditional offer of enrollment.
The university admitted him on a probationary basis for a summer semester, under which he began his post-secondary coursework. Potoski described this episode in documented interview material, recounting the process of daily admissions office visits and the eventual acceptance granted by a staff member whose name he stated he could not recall.
Central Michigan University — Double Major
Chris Potoski transferred from Ferris State University to Central Michigan University, located in Mount Pleasant, Michigan. At Central Michigan University, he completed a program of study with a double major, earning one Bachelor of Science degree in Psychology and a second Bachelor of Science degree in Kinesiology. His recorded grade point average at the time of graduation stood at 3.8. Potoski balanced paid employment alongside his academic schedule throughout his enrollment at Central Michigan University, covering his living and educational costs through personal income.
It was during this period of enrollment at Central Michigan University that he encountered Tracey Lynn Livermore, who would later adopt the professional name Brandi Love. The two began a relationship during their shared years at the institution and married on February 10, 1994, before Potoski completed his degree program.
Career
Chris Potoski entered professional employment in 1995, following the completion of his degree program at Central Michigan University in Mount Pleasant, Michigan. His first corporate position placed him at Curative Health Services, headquartered in East Setauket, New York, where he held the title of Director of Business Development.
His responsibilities at Curative Health Services encompassed the management of wound care programs, oversight of business operations, and the execution of corporate development activity across the organization. He remained in that role for approximately four years, through 1999. During his tenure at Curative Health Services, Potoski received a Presidents Club award in recognition of his performance.
Vice President at National Healing Corporation (2000–2003)
In January 2000, Chris Potoski joined National Healing Corporation, an organization based in Boca Raton, Florida, later rebranded as Healogics. His title at National Healing Corporation was Vice President of Business Development. In that capacity, he secured contracts with hospitals and physicians across multiple states throughout the United States.
The travel demands of the role reached a documented peak of approximately 240 flights per year, with his total time at his home residence reduced to roughly nine days per month. Potoski received a Presidents Club award at National Healing Corporation, the second such recognition across his two corporate healthcare appointments.
Health Crisis and Career Turning Point (2003–2004)
In 2003, Potoski suffered a heart attack. His physician attributed the episode directly to prolonged occupational stress and physical exhaustion accumulated during his years of extensive corporate travel. Following medical consultation and his doctor’s recommendation to reduce the demands of his professional schedule, Potoski departed from his Vice President position at National Healing Corporation in 2003.
His exit from that role marked the conclusion of his salaried corporate employment in the healthcare sector.
Transition into Entrepreneurship & No Rivals Media (2004–2008)
In approximately 2004, following his departure from National Healing Corporation, Potoski established Grapevine Greetings, a company that produced customized labels for corporate events and wedding occasions. Grapevine Greetings represented his first independently operated business venture, covering the operational areas of product customization, order management, and direct client service.
In 2004, Chris Potoski founded No Rivals Media, a company whose operations encompassed digital branding, web development, and business growth services. He operated No Rivals Media for approximately four years, through 2008. The company ran concurrently alongside the establishment of his asset management operations during the same period.
TJC Asset Management — Founded June 2004
In June 2004, Chris Potoski founded TJC Asset Management and took on the role of Founder and Chief Operating Officer at the time of its establishment. TJC Asset Management delivered services that included domain management, content management, social media management, software licensing, and asset management for both corporate and consumer clients.
Potoski held the Founder and Chief Operating Officer role at TJC Asset Management from its founding date in June 2004 through the subsequent years of the company’s operation.
InVixis Software Company (2009–2014)
In 2009, Chris Potoski founded InVixis, a company that provided internet solutions and social media marketing services to business clients. He held the position of Chief Executive Officer at InVixis for approximately five and a half years. In 2014, InVixis was acquired, concluding Potoski’s operational involvement with the company.
Regent Medical Solutions (2011–2013)
Between 2011 and 2013, Potoski held the position of Vice President at Regent Medical Solutions. His engagement with Regent Medical Solutions ran in parallel with his ongoing responsibilities at TJC Asset Management and his operational involvement with InVixis during the same years.
Tracey Jordan Properties — Founded July 2014
In July 2014, Chris Potoski founded Tracey Jordan Properties and assumed the role of Founder and Chief Operating Officer. Tracey Jordan Properties concentrated its activity on luxury vacation rental properties and property development, with its portfolio focused on Michigan’s Inland Waterway located within the state’s Northwest corridor.
The company generated rental revenue through the management and leasing of vacation properties within that geographic area.
Awards and Professional Recognition
Across his corporate career, Potoski received Presidents Club recognition on two separate occasions — once at Curative Health Services and once at National Healing Corporation. In 2008, he appeared as himself in the television documentary series Penn & Teller: Bullshit!, in the episode titled “War on Porn.” His business portfolio, built across the periods spanning 1995 through 2014, encompassed positions in healthcare development, digital media, internet software, real estate, and asset management.
TJC Asset Management, founded in June 2004, and Tracey Jordan Properties, founded in July 2014, both remained operational businesses with Chris Potoski holding the Founder and Chief Operating Officer title at each. His estimated net worth, derived from those accumulated business operations, ranged between $8 million and $10 million across independent financial assessments.
Business Philosophy and Entrepreneurial Approach
Chris Potoski professional history across the period spanning 1995 through 2014 encompassed three distinct industry categories: healthcare management, digital media and internet services, and real estate development and asset management. His positions in healthcare ran from 1995 through 2003, covering roles at Curative Health Services in East Setauket, New York, and at National Healing Corporation in Boca Raton, Florida. His entry into digital business operations began in 2004, with the founding of No Rivals Media and TJC Asset Management.
His real estate operations commenced in July 2014 with the establishment of Tracey Jordan Properties, focused on Michigan’s Inland Waterway in the state’s Northwest corridor. Across those three distinct sectors, Chris Potoski held active operational roles rather than passive investment positions, functioning as a director, vice president, chief executive officer, or chief operating officer at each organization with which he held affiliation.
Transition from Corporate Employment to Independent Ownership
Potoski’s final salaried corporate role concluded in 2003, following the heart attack his physician attributed to prolonged occupational stress and physical exhaustion accumulated during his tenure at National Healing Corporation. His departure from salaried employment in 2003 preceded the founding of his first independently owned companies — Grapevine Greetings and No Rivals Media — both established in approximately 2004. TJC Asset Management, also founded in June 2004, marked the beginning of his sustained period as a company founder rather than a corporate employee.
From June 2004 onward, the entirety of his documented professional activity fell within businesses he founded or co-led in an executive ownership capacity. The shift from the Vice President of Business Development title held at National Healing Corporation in 2003 to the Founder and Chief Operating Officer title held at TJC Asset Management from June 2004 represents the documented boundary between his corporate employment phase and his independent business ownership phase.
Concurrent Multi-Company Operations
The documented record of Chris Potoski’s business activity between 2004 and 2014 included periods of simultaneous multi-company operation. TJC Asset Management, founded in June 2004, remained active throughout the years in which he also founded and operated No Rivals Media from 2004 through 2008, led InVixis as Chief Executive Officer from 2009 through 2014, and held the Vice President position at Regent Medical Solutions from 2011 through 2013.
During the years 2011 through 2013, Chris Potoski held documented active roles at three organizations concurrently: TJC Asset Management, InVixis, and Regent Medical Solutions. Following the acquisition of InVixis in 2014 and the founding of Tracey Jordan Properties in July 2014, his documented active company operations consolidated around TJC Asset Management and Tracey Jordan Properties as the two primary ongoing ventures.
Income Structure and Business Portfolio
The income structure derived from Chris Potoski’s business portfolio, as documented across independent financial assessments, drew from multiple sources. Tracey Jordan Properties generated rental revenue through the management of luxury vacation properties within Michigan’s Inland Waterway corridor. TJC Asset Management produced fee-based income through domain management, content management, social media management, software licensing, and asset management services for corporate and consumer clients.
Earlier ventures including No Rivals Media, InVixis, and Chris Potosk consulting activities contributed to the income record across their respective operational periods. Independent financial assessments placed his accumulated net worth within a range of $8 million to $10 million, reflecting the total output of his business operations across the period from 1995 through the years of active operation at TJC Asset Management and Tracey Jordan Properties.
Net Worth and Earnings
Independent financial assessments placed Chris Potoski’s individual net worth within a range of $8 million to $10 million. No audited financial statement, official disclosure, or court-verified figure entered the public record at any point across his documented professional history. The estimated range reflected the accumulated output of business operations that spanned multiple industries across the period from 1995 through the years of active operation at TJC Asset Management, founded in June 2004, and Tracey Jordan Properties, founded in July 2014.
No single transaction, salary, or company sale served as the documented basis for the estimated figure. The range derived from the combined valuation of his real estate holdings, private company equity structures, and service-based business revenues assessed collectively across independent financial evaluations.
These figures are estimates based on publicly available information and should not be taken as confirmed or disclosed values.
Primary Income Sources
Chris Potoski documented income structure drew from four identified categories across his active business portfolio. Tracey Jordan Properties, founded in July 2014 and focused on luxury vacation rental properties within Michigan’s Inland Waterway in the state’s Northwest corridor, generated rental revenue through the leasing and management of vacation properties within that portfolio. TJC Asset Management, founded in June 2004, produced fee-based service income through its operational categories of domain management, content management, social media management, software licensing, and asset management for corporate and consumer clients.
Business consulting activity, conducted across Potoski’s years of concurrent company operations, contributed an additional documented revenue stream. Revenue generated through media distribution activity and the operational periods of earlier digital ventures — including No Rivals Media, which ran from 2004 through 2008, and InVixis, which operated from 2009 through 2014 before its acquisition — formed the fourth identified income category within the historical record of his business earnings.
Combined Household Financial Assessments
Separate financial assessments, conducted independently of the individual estimates applied to Potoski alone, placed the combined net worth of Chris Potoski and his wife Tracey Lynn Livermore — known professionally as Brandi Love — within a range of $15 million to $20 million. Those combined estimates incorporated the separate income streams generated by each individual through their respective professional activities.
Chris Potoski income derived from his real estate, asset management, and business consulting operations. Livermore’s income reflected her professional activity within the adult entertainment industry, encompassing her career as a performer and her entrepreneurial operations within that sector. The two income streams remained documented as separate and independent sources, with the combined household estimate representing an aggregate of both rather than a jointly managed or jointly disclosed financial position. No joint financial statement, shared corporate filing, or court record establishing a combined net worth figure entered the public domain across the available documented record.
Personal Life and Family
Chris Potoski encountered Tracey Lynn Livermore during their overlapping enrollment at Central Michigan University in Mount Pleasant, Michigan, in the early 1990s. At the time of their meeting, Livermore had not entered the adult entertainment industry, and both individuals were undergraduate students pursuing their respective degree programs at the institution.
Their acquaintance at Central Michigan University preceded the formation of a romantic relationship, with the two individuals having established a personal connection during their shared years on campus before that relationship developed further.
Marriage
Chris Potoski and Tracey Lynn Livermore formalized their relationship in a private wedding ceremony held on February 10, 1994. At the time the ceremony took place, Potoski was approximately 21 years of age and Livermore was approximately 20. The ceremony was attended by close friends and family members. The marriage, contracted in 1994, extended across more than three decades of documented record without any publicly filed legal proceeding for separation or dissolution appearing in the available documentation.
Livermore subsequently adopted the professional name Brandi Love for her career in adult entertainment, which began in the years following the 1994 marriage. Potoski’s name entered public records in connection with his wife’s professional identity, drawing public attention to the couple’s personal history.
One documented joint public appearance by Potoski and Livermore took place in November 2018, at the Dinner With Dani Launch Party held at The Mezzanine venue in New York City. That appearance constituted one of the few confirmed instances in which both individuals attended a public event together within the available documented record.
Children and Family Privacy
Chris Potoski and Livermore had one daughter, born in approximately 2000. The daughter’s full name, date of birth, and personal details have not appeared in any confirmed public record, interview transcript, or official filing. Neither Potoski nor Livermore disclosed identifying details about their daughter through documented media appearances or written statements.
The absence of public information regarding the daughter reflected a position both parents maintained consistently across the years following her birth.
Custody Challenge and the Parents in Adult Organization
Following Livermore’s entry into adult entertainment, her father and stepmother filed a formal complaint with authorities, requesting the removal of the couple’s daughter from the family home on the basis of concerns related to the parents’ professional involvement in the adult entertainment industry. Authorities conducted a formal investigation into the child’s home environment in response to the complaint. The investigation concluded without findings that warranted removal, and Potoski and Livermore retained full legal custody of their daughter following the completion of that process.
In response to the custody challenge, Potoski and Livermore co-founded an organization named Parents in Adult. The organization carried a stated purpose of protecting the parental rights of individuals employed within the adult entertainment industry and providing support to families facing comparable legal or institutional challenges. Parents in Adult operated for a period following its establishment and subsequently ceased operations. No active status for the organization appeared in the documented record following its discontinuation.
Physical Appearance
Chris Potoski reported height stood at approximately 5 feet 9 inches, equivalent to 175 centimeters. His reported weight fell at approximately 165 pounds, equivalent to 75 kilograms. Physical descriptions documented across biographical records characterized his build as medium-framed.
No documented medical record, official sports registration, or verified public physical assessment entered the available public record to confirm these figures with precision, and all physical measurements attributed to Potoski across available sources carried an estimated status.
Potoski’s hair color was documented across biographical sources as dark brown. His eye color generated a discrepancy across available descriptions, with a portion of sources recording green and another portion recording brown. No confirmed photographic record with authoritative color documentation resolved that discrepancy within the publicly available material.
His documented public appearances, including his 2008 on-screen credit in Penn & Teller: Bullshit!, remained limited in number, with no extended visual public record available to corroborate physical descriptions beyond what biographical sources reported. Across the limited documented instances in which his appearance was described, his attire and presentation were characterized as formal and business-oriented rather than casual or entertainment-oriented.
Public Image and Privacy
Chris Potoski documented public presence across the entirety of his professional career remained limited in scope. No confirmed personal social media account, verified public profile, or active media engagement platform attributed to Potoski appeared in the publicly documented record. His name entered public attention primarily through its association with his wife, Tracey Lynn Livermore, known professionally as Brandi Love, rather than through independent media activity, public statements, or voluntarily granted interviews.
Across the period from 1995, when his professional career commenced at Curative Health Services in East Setauket, New York, through the founding of Tracey Jordan Properties in July 2014, no press releases, corporate announcements, or attributed public statements from Potoski entered the verifiable record in connection with his business operations at TJC Asset Management, Tracey Jordan Properties, No Rivals Media, InVixis, or Regent Medical Solutions.
On-Screen Appearance — Penn & Teller: Bullshit! (2008)
Chris Potoski sole confirmed on-screen entertainment credit appeared in 2008, when he was recorded as a participant in the television documentary series Penn & Teller: Bullshit!, in the episode titled “War on Porn.” His on-screen credit for that episode read “Self — BrandiLove.com.” The 2008 appearance in Penn & Teller: Bullshit! constituted the only confirmed instance in the available public record in which Potoski appeared in a filmed media production.
No additional on-screen credits, interview recordings, or public speaking engagements attributed to Potoski appeared in the documented entertainment or media record beyond that single 2008 episode.
Livermore's Public Profile in Contrast
Tracey Lynn Livermore, operating under the professional name Brandi Love, held membership in both the AVN Hall of Fame and the XRCO Hall of Fame by the time those inductions were recorded. Her career in adult entertainment generated documented media coverage, industry recognition, and public attention across the years following her entry into that field. Potoski’s documented public activity across the same years produced no equivalent record of media engagement, public recognition events, or industry affiliation.
His business operations at TJC Asset Management and Tracey Jordan Properties generated no publicly available financial disclosures, performance data, or operational reports within the documented record. The contrast between Livermore’s publicly documented professional profile and the absence of equivalent documentation for Chris Potoski reflected a pattern consistent across the full span of years covered by the available biographical record.
Professional Career Timeline
| Year(s) | Role | Organization | Location |
| 1995–1999 | Director of Business Development | Curative Health Services | East Setauket, New York |
| January 2000–2003 | Vice President of Business Development | National Healing Corporation (now Healogics) | Boca Raton, Florida |
| Approx. 2004 | Founder | Grapevine Greetings | United States |
| 2004–2008 | Founder / Chief Executive Officer | No Rivals Media | United States |
| June 2004–ongoing | Founder & Chief Operating Officer | TJC Asset Management | United States |
| 2009–2014 | Founder & Chief Executive Officer | InVixis Software Company (acquired 2014) | United States |
| 2011–2013 | Vice President | Regent Medical Solutions | United States |
| July 2014–ongoing | Founder & Chief Operating Officer | Tracey Jordan Properties | Michigan, United States |
Business Portfolio Overview
| Company | Founded | Role Held | Industry | Status |
| Grapevine Greetings | Approx. 2004 | Founder | Customized Product / Event Merchandise | Discontinued |
| No Rivals Media | 2004 | Founder & CEO | Digital Branding / Web Development | Closed 2008 |
| TJC Asset Management | June 2004 | Founder & COO | Domain / Content / Social Media / Asset Management | Active (founded June 2004) |
| InVixis Software Company | 2009 | Founder & CEO | Internet Solutions / Social Media Marketing | Acquired 2014 |
| Tracey Jordan Properties | July 2014 | Founder & COO | Luxury Vacation Rental / Real Estate Development | Active (founded July 2014) |
Key Life Events and Milestones
| Year / Date | Event | Detail |
| 1972 | Born | Raleigh, North Carolina, United States |
| Junior / High School years | Placed under State of Michigan care | Resided at Eagle Village residential facility, Michigan |
| Post-Eagle Village | Enrolled in Independent Living program | Supported by social worker Bob Kozlowski; self-financed high school costs |
| Reed City, Michigan | Graduated Reed City High School | Completed secondary education under the Independent Living program |
| Approx. early 1990s | Enrolled at Ferris State University | Admitted on probationary summer semester after repeated rejections; later transferred |
| Approx. 1990–1995 | Enrolled at Central Michigan University | Earned dual B.S. degrees in Psychology and Kinesiology; GPA 3.8 |
| Early 1990s | Met Tracey Lynn Livermore (Brandi Love) | Met during shared enrollment at Central Michigan University |
| February 10, 1994 | Married Tracey Lynn Livermore | Private ceremony; Potoski approx. age 21, Livermore approx. age 20 |
| 1995 | Began professional career | Director of Business Development, Curative Health Services, East Setauket, New York |
| January 2000 | Joined National Healing Corporation | VP of Business Development; averaged 240 flights per year at peak |
| Approx. 2000 | Daughter born | One daughter; name and details not publicly disclosed |
| 2003 | Suffered heart attack | Attributed by physician to occupational stress and physical exhaustion; departed NHC |
| June 2004 | Founded TJC Asset Management | Assumed role of Founder and COO; company remained active |
| 2004–2008 | Founded and operated No Rivals Media | Digital branding and web development company |
| 2008 | Appeared on Penn & Teller: Bullshit! | Episode: "War on Porn"; credited as "Self — BrandiLove.com" |
| Post-Brandi Love career entry | Custody challenge by Livermore's family | Livermore's father and stepmother filed complaint; investigation concluded with no removal; full custody retained |
| Post-custody challenge | Co-founded Parents in Adult | Advocacy organization for parental rights in adult industry; later discontinued |
| 2009–2014 | Founded and led InVixis | Internet solutions company; acquired in 2014 |
| 2011–2013 | VP at Regent Medical Solutions | Concurrent with TJC Asset Management and InVixis operations |
| July 2014 | Founded Tracey Jordan Properties | Luxury vacation rental and property development; Michigan's Inland Waterway, Northwest corridor |
| November 2018 | Public appearance with Brandi Love | Dinner With Dani Launch Party, The Mezzanine, New York City |
FAQ: Everything You Need to Know About Chris Potoski
Key questions answered about the American entrepreneur, business executive, and husband of Brandi Love
Born in 1972 in Raleigh, North Carolina, Potoski built his career across three industries: healthcare management, digital media, and real estate development. He holds dual Bachelor of Science degrees in Psychology and Kinesiology from Central Michigan University. He married Tracey Lynn Livermore, known professionally as Brandi Love, on February 10, 1994.
Potoski built an independent business career spanning healthcare management, digital media, and real estate development. He founded TJC Asset Management in June 2004 and Tracey Jordan Properties in July 2014. The couple had one daughter, born in approximately 2000, whose identity has not been publicly disclosed.
His income drew from multiple documented sources: rental revenue from luxury vacation properties under Tracey Jordan Properties, fee-based service income through TJC Asset Management, business consulting earnings, and revenue generated during the operational periods of earlier ventures including No Rivals Media (2004–2008) and InVixis (2009–2014). Some combined household estimates, factoring in his wife Brandi Love's separate earnings, placed the total between $15 million and $20 million.
Potoski has maintained a private personal profile throughout his career, and no birth certificate, official filing, or attributed interview statement confirmed a specific birth date beyond the year 1972. He was born in Raleigh, North Carolina, and spent his junior high and high school years under the care of the State of Michigan at Eagle Village, a residential facility in Michigan.
TJC Asset Management provided domain management, content management, social media management, software licensing, and asset management services to corporate and consumer clients. Tracey Jordan Properties operated as a luxury vacation rental and property development company focused on Michigan's Inland Waterway in the state's Northwest corridor. Before founding those companies, Potoski held executive positions at Curative Health Services (1995–1999) and National Healing Corporation (2000–2003).
At the time of the ceremony, Potoski was approximately 21 years of age and Livermore was approximately 20. The marriage was formalized in a private ceremony attended by close friends and family. The couple had one daughter, born in approximately 2000. No publicly filed legal proceeding for separation or dissolution appeared in the available documented record.
Neither Potoski nor Livermore disclosed identifying details about their daughter through documented media appearances or written statements. The family faced a custody challenge initiated by Livermore's father and stepmother, who filed a complaint with authorities. Following a formal investigation, the authorities found no grounds for removal, and Potoski and Livermore retained full legal custody of their daughter.
Before transferring to Central Michigan University, Potoski initially applied to Ferris State University in Big Rapids, Michigan, and faced repeated rejections. He relocated to Big Rapids and presented himself at the admissions office each day until the institution granted him conditional enrollment on a probationary term for a summer semester. He subsequently transferred to Central Michigan University, where he also met his future wife, Tracey Lynn Livermore.
During his tenure as Vice President of Business Development at National Healing Corporation in Boca Raton, Florida, Potoski averaged approximately 240 flights per year and was at his home residence for roughly nine days per month. Following the heart attack and his doctor's recommendation to reduce the demands of his professional schedule, he departed from his Vice President role in 2003 and transitioned into entrepreneurship, founding TJC Asset Management and No Rivals Media in 2004.
That 2008 episode appearance constituted the only confirmed on-screen entertainment credit attributed to Potoski in the available public record. No additional filmed media appearances, televised interviews, or public speaking engagements were documented in the verified biographical record beyond that single episode.
His broader business history also included No Rivals Media (2004–2008), InVixis Software Company (2009–2014, later acquired), and an early venture called Grapevine Greetings (approximately 2004). He also held the Vice President position at Regent Medical Solutions from 2011 to 2013 alongside his entrepreneurial operations. TJC Asset Management and Tracey Jordan Properties represented his two primary ongoing business entities.
The organization was created in response to a custody challenge initiated by Livermore's father and stepmother, who filed a formal complaint with authorities regarding the couple's daughter. Following a completed investigation that found no grounds for removal, Potoski and Livermore retained full custody and subsequently established Parents in Adult to support other families facing comparable institutional or legal challenges. The organization later ceased operations and no active status appeared in the documented record following its discontinuation.
Gallery
